ABOUT

Founding

March 2012

Headquarters

Beijing, China

Stage

Secondary Market

Employees

~47,000

Founding Team

Notable Investors

Sequoia Capital, General Atlantic, KKR, SoftBank, Susquehanna International Group, Goldman Sachs, HSG

CORE METRICS

Amount

Date

TikTok Monthly Active Users

1.9 billion

2025

Douyin Monthly Active Users

150 million

2025

Ad and Related Revenue

$186 billion

2025

Valuation

$480 billion

November 2025

ADDRESSABLE MARKET

Estimated Size

Year of Estimate

Global Digital Advertising Market

$574.8 billion

2025

Global Advertisers

5 million

2024

Global Content Creators

200 million

2024

Social Commerce Market

$1.5 trillion

2025

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